Introduction:
In the heart of Vienna, Austria, a unique interior design project unfolded last year, where our team was tasked with transforming an apartment into an elegant oasis that seamlessly combined modern sophistication with industrial charm. Our client envisioned a luxurious living space optimized for hosting gatherings, and with the breathtaking views from the 19th floor, we aimed to bring their vision to life while enhancing the apartment’s unique features.
Location and Layout:
Located in the lively 10th district, just a stone's throw from the historic Belvedere Palace, the apartment is situated in a notably tall building—an unusual characteristic in Vienna’s skyline. The expansive apartment benefits from floor-to-ceiling windows that offer stunning views of the main central station and the cityscape. This abundance of natural light inspired our design decisions and allowed us to utilize darker materials and rich textures, creating a contrast that was both striking and inviting.
The apartment’s layout presented a unique challenge due to its angled floor plan, which required creative thinking and flexible solutions in arranging the various living spaces. The design necessitated a holistic approach to ensure the layout was not only functional but also aesthetically pleasing.

Design Features:
In the open-plan living room, the atmosphere is elevated with customized wallpaper featuring a rough concrete texture that echoes industrial design elements. We strategically incorporated black wooden acoustic panels equipped with LED lights at varying lengths, creating an organic and visually intriguing separation between spaces while improving acoustics for social gatherings.
The kitchen continues the theme of sophistication with sleek black cabinetry complemented by walnut finishes. This choice not only aligns with the industrial aesthetic but also adds warmth and elegance to the space. A stunning, custom-made walnut dining table serves as the centerpiece, inviting family and friends to gather and enjoy meals together.
MOODBOARDS:
One of the biggest challenges we had in the living room was the size of the desired television. Which made us change completely the original proposed layout of the apartment to allowed the best viewing experience for our client. The living area features key furniture pieces that define the space's style. The bright golden ochre Salamanca sofa from KARE serves as a striking focal point, while the iconic Arco floor lamp from FLOOS provides functional lighting with a contemporary touch. The black leather Barcelona chair adds a dose of modern luxury, and the carefully selected ceiling lamps enhance the industrial vibe, providing targeted illumination where it’s needed most.
The client’s personal office was designed to reflect the same elegant yet industrial aesthetic, featuring the same acoustic wooden panels and a playful custom graffiti wallpaper that speaks to the client’s personality. Within this space, we introduced the COMO wall shelf from BOCONCEPT, a custom-made graffiti wallpaper, and the splendid Barcelona daybed, creating an inspiring environment for productivity and creativity.
In the guest bedroom, we tackled the unusual shape by transforming a niche into a design highlight. We painted black and white stripes within it, cleverly placing the bed sideways to enhance the visual interest. Adding a black commode and an industrial-style mirror with LED backlighting created an atmosphere that seamlessly blended functionality with style.
Overcoming Challenges:
Every design project comes with its set of challenges, and this apartment was no exception. One of the primary obstacles was the unique angled floor plan. To navigate this, our team engaged in extensive planning sessions, analyzing every inch of the space to determine the best layouts for furniture and flow.
Another challenge was integrating the cooling ceiling system, which included water pipes running throughout the apartment. This presented difficulties during the installation of lighting fixtures, but our team approached the issue with creativity and technical expertise, ensuring that all elements worked harmoniously without compromising design intentions.
Client Experience and Reaction:
After the completion of the project, we were thrilled to hear that our client was immensely satisfied with the final design. The combination of luxurious finishes, thoughtful layouts, and attention to detail had produced a functional yet visually stunning living space. The client expressed particular enthusiasm for the cohesive design language that extended throughout the entire apartment, making it a true reflection of their lifestyle.
Design Tips for Homeowners:
For those considering a similar design aesthetic or working on their own interior transformations, one of the key takeaways from this project was the importance of thorough planning. We not only relied on traditional design software like AutoCAD but also physically marked out furniture placements with tape on the floor. This allowed our client to experience the layout in real life, ensuring that every choice resonated with their expectations before final decisions were made.
Additionally, maintaining a consistent theme of colors and materials is crucial for achieving a seamless look throughout the space. By sticking to a palette that incorporates industrial chic elements alongside warm textures, you can create an inviting atmosphere that feels both luxurious and comfortable.
Conclusion:
Reflecting on this project, it’s clear that success in interior design stems from careful consideration, collaboration, and creativity. The combination of modern aesthetics with industrial materials resulted in a space that not only fulfills our client's vision but also stands as a timeless representation of thoughtful design.
If you're inspired by this transformation and wish to embark on your own interior design journey, we invite you to reach out to us for a personalized consultation.
One of my favorite designs! Great job